One of the final big projects for the program was to create a box package design for any type of product. Students were to design everything from the production artwork to the final mock-up prototype for this product. Market research, identifying the target audience and conceptualizing played a major role in guiding the success of this project. Designing this product involved creating die-line mechanicals, specifying the custom cut-lines to accommodate glue flaps, folding tabs, etc. The final production artwork includes the necessary die-lines, bleed, measurements and spot colour requirements.
I am very happy how this project turned out, it was probably one of my favorite assignments to work on. Have a look at my design process.
Product Ideas, Sketches and Market Research.
Die-Line Mechanicals, Bleed, Measurements and Final Artwork.
Final 3D Package Rending
Final Result: The physical prototype
Marek Szkudlarek 